Can you trust nutraceutical ads? ASCI finds all 60 processed campaigns violated its code

India's nutraceutical market was valued at $38.77 billion in 2025, according to a report cited by ASCI. The advertising watchdog has raised concerns over claims spanning weight management, anti-ageing and medical conditions, calling for evidence-backed advertising as the sector expands.

Can you trust nutraceutical ads? ASCI finds all 60 processed campaigns violated its code
India's nutraceutical market was valued at $38.77 billion in 2025, according to a report cited by ASCI. The advertising watchdog has raised concerns over claims spanning weight management, anti-ageing and medical conditions, calling for evidence-backed advertising as the sector expands.

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