FMCG sector faces slowdown amid rising inflation: Kantar report

Kantar’s report underscores the challenges posed by inflation in the FMCG sector, particularly in urban areas where price sensitivity is high. While rural markets show some promise for recovery, the overall outlook for the sector remains cautious. With inflationary pressures persisting, the industry is unlikely to witness a significant acceleration in growth in the near term.

Dec 29, 2024 - 17:14
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FMCG sector faces slowdown amid rising inflation: Kantar report
Kantar’s report underscores the challenges posed by inflation in the FMCG sector, particularly in urban areas where price sensitivity is high. While rural markets show some promise for recovery, the overall outlook for the sector remains cautious. With inflationary pressures persisting, the industry is unlikely to witness a significant acceleration in growth in the near term.

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