How Duolingo is using AI and social media to grow in India
With a strong presence on Instagram and YouTube Shorts, Duolingo's India strategy thrives on creator collaborations. Zaria Parvez, Senior Global Social Media Manager at Duolingo, highlighted that the company works closely with its Indian country marketing manager to develop a localised approach that resonates with users. By engaging creators, Duolingo builds authentic connections with its audience and ensures that its content is both culturally relevant and entertaining, she added.
With a strong presence on Instagram and YouTube Shorts, Duolingo's India strategy thrives on creator collaborations. Zaria Parvez, Senior Global Social Media Manager at Duolingo, highlighted that the company works closely with its Indian country marketing manager to develop a localised approach that resonates with users. By engaging creators, Duolingo builds authentic connections with its audience and ensures that its content is both culturally relevant and entertaining, she added.
What's Your Reaction?
FEDA-HQ
The Federation of Economic Development Association of India (F.E.D.A) holds the distinction of being India's most venerable umbrella organization. F.E.D.A focused on promoting economic growth in India. Economic development professionals throughout the state, along with individuals and companies in related economic development fields, work together with the F.E.D.A Members and Board of Federation to help positively influence country legislation and industrial growth. With cutting edge policy research and advisory to National and State governments on trade issues. F.E.D.A is one of the leading non-profit organizations with established credentials for enhancing economic development.
