How Hailey Bieber turned her 'passion' into a $1.44 billion skincare empire
Hailey Bieber’s skincare brand, Rhode, has grown into a $1.44 billion beauty empire within two years. Known for its minimalist, science-backed approach, Rhode has leveraged social media marketing and affordability to build a loyal consumer base. With expansion plans ahead, the brand continues to redefine modern skincare with simplicity and efficacy.
Hailey Bieber’s skincare brand, Rhode, has grown into a $1.44 billion beauty empire within two years. Known for its minimalist, science-backed approach, Rhode has leveraged social media marketing and affordability to build a loyal consumer base. With expansion plans ahead, the brand continues to redefine modern skincare with simplicity and efficacy.
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