As premium personal care booms, ITC stays measured on acquisitions
As rivals snap up digital-first personal care brands, ITC is moving cautiously—focusing on trust-led categories and long-term value over rapid acquisitions, said Sameer Satpathy, head, personal care business.
As rivals snap up digital-first personal care brands, ITC is moving cautiously—focusing on trust-led categories and long-term value over rapid acquisitions, said Sameer Satpathy, head, personal care business.
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