Mint Explainer: Can Reliance crack the Maggi-Yippee instant-noodle duopoly at the third attempt?

Reliance Consumer Products Ltd has launched a new range of noodles under the SIL brand, a 75-year-old foods label it acquired and revived in 2025. Why is Reliance betting on instant noodles yet again, after two previous attempts failed to make a dent?

Mint Explainer: Can Reliance crack the Maggi-Yippee instant-noodle duopoly at the third attempt?
Reliance Consumer Products Ltd has launched a new range of noodles under the SIL brand, a 75-year-old foods label it acquired and revived in 2025. Why is Reliance betting on instant noodles yet again, after two previous attempts failed to make a dent?

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