Steaming no more: Young Indians cool off with boba, matcha
The hype around Boba and matcha is not new, but their increasing appeal in India has even compelled the 13-decade-old Wagh Bakri to reinvent itself. The trend mirrors the faster growth of cold beverages than hot drinks.
The hype around Boba and matcha is not new, but their increasing appeal in India has even compelled the 13-decade-old Wagh Bakri to reinvent itself. The trend mirrors the faster growth of cold beverages than hot drinks.
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