TRP 2026 policy unveiled: Govt tightens rules, sharpen data credibility. Check key details
In a notable shift, viewership from landing pages will no longer count towards ratings and will be treated solely as a marketing tool. Broadcasters must disclose such placements to rating agencies.
In a notable shift, viewership from landing pages will no longer count towards ratings and will be treated solely as a marketing tool. Broadcasters must disclose such placements to rating agencies.
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