Why Amazon wants its sellers to create their own websites for free
Amazon is pushing SmartBiz, a free tool for Indian sellers to build websites. While this risks losing marketplace commissions and ad revenue, it secures Amazon’s role as the logistics and payment provider for the growing D2C sector.
Amazon is pushing SmartBiz, a free tool for Indian sellers to build websites. While this risks losing marketplace commissions and ad revenue, it secures Amazon’s role as the logistics and payment provider for the growing D2C sector.
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