Al Naboodah Group and GWM unveil the all-new TANK 700 in the UAE

Saeed Juma Al Naboodah Group, the UAE distributor for Great Wall Motor (GWM), marked the UAE debut of the all-new TANK 700 with a high-profile showcase, illuminating the Burj Khalifa as the flagship SUV was simultaneously revealed at the Armani Hotel Dubai. The event signals a significant acceleration of GWM’s ecosystem-based global strategy.

The all-new TANK 700 is a next-generation luxury off-road SUV designed to redefine capability, comfort, and intelligent driving. Building on the TANK brand’s rapidly growing presence in the region, the TANK 700 sets a new benchmark for premium adventure vehicles, combining power, ruggedness, and refined sophistication.

Engineered for drivers who demand uncompromising performance both on and off the road, the TANK 700 blends bold craftsmanship with advanced technology, positioning it among the most capable luxury SUVs in its segment.

On the same day, GWM also hosted a TECH DAY, unveiling its Hi4 intelligent 4WD electric-hybrid system and introducing the industry’s first off-road grading system. The framework establishes clear tiers, ranging from urban SUVs to super off-road vehicles, providing greater clarity across the off-road vehicle landscape.

Powerful performance meets exceptional control

At the heart of the TANK 700 lies a 3.0L Twin Turbo V6 engine paired with a smooth and responsive 9-speed automatic transmission, generating an impressive 355 HP and 560 Nm of torque. Whether navigating dunes, mountain trails or city roads, the advanced 4WD system offers 12 driving modes, ensuring superior control and adaptability across every terrain.

With a towing capacity of 2.5 tons, a minimum ground clearance of 239 mm and an extraordinary wading depth of 900 mm, the TANK 700 is engineered for serious off-road adventure without compromising driving confidence.

Unmistakable design with purpose

Measuring 5105 mm long, 2061 mm wide and 1952 mm tall, the TANK 700 commands its muscular stance and signature modern-luxury silhouette. Distinctive 22” alloy wheels, sculpted body lines and elevated proportions emphasise strength and elegance in equal measure.

Inside, the cabin offers a sanctuary of premium materials and meticulous attention to detail. The 5-seat interior is crafted with exquisite Nappa leather upholstery, supported by ventilated and massage-function seats for both the first and second rows, delivering first-class comfort for every journey.

Technology that elevates every drive

The TANK 700 is equipped with an advanced suite of intelligent technologies designed around driver convenience and safety. This includes:12.3” Digital Instrument Cluster for intuitive vehicle information，16.2” Multimedia Centre Screen with seamless navigation，16-speaker Harman Kardon audio system featuring Active Noise Cancellation, Wireless Apple CarPlay & Android Auto, Offline Voice Recognition in English and Arabic, and L2 Driving Assistance for enhanced safety and semi-autonomous driving.

Supporting serious off-road performance, the vehicle also features front and rear electronic differential locks and a centre M-Lock, further expanding its traction and capability on challenging terrain.

Speaking on the occasion, Parker Shi, president of GWM International, stated: “The TANK 700 was refined in the very landscapes it is built to conquer. From extreme-heat desert testing to real-world endurance trials, this flagship represents ‘Luxury That Conquers’ - a blend of comfort, capability and craftsmanship shaped around the expectations of drivers in the Middle East. It is the symbol of the new chapter GWM is opening in this region."

Medhat Shoukry, Group Chief Executive Officer of the Saeed Juma Al Naboodah Group, spoke about the strength of the partnership with GWM and the future vision to bring greater innovation to the UAE: “The launch of the TANK 700 represents a significant step forward in our partnership with GWM. As one of China’s most reputable automotive brands, GWM brings deep engineering expertise, and together we are introducing technology that raises expectations in the UAE market. Our focus is to introduce more advanced models to the market while enhancing our after-sales and service network to deliver a premium ownership experience. The enthusiasm from customers reflects the potential of this partnership, and we look forward to building on this momentum with GWM. 

Global market progress

As a key pillar of GWM’s global expansion strategy, the TANK series continues to write a strong growth story. Since the GWM TANK 300 premiered in Riyadh in 2023, it has quickly captured the attention and admiration of off-road enthusiasts, establishing a solid foundation for the series in the Middle East. The TANK 500 soon followed, quickly proving itself in the large SUV segment and earning the trust of off-road enthusiasts across the region.

GWM TANK models are now available in over 30 countries worldwide, with global cumulative sales over 800,000 units, demonstrating strong international competitiveness. Meanwhile, the rapid rise of the model has also fostered a vibrant user ecosystem. Nearly 80 TANK clubs and more than 300 online communities have emerged across the globe, providing powerful momentum for cross-market engagement and co-creation.

As the flagship model of the TANK family, the TANK 700 was already launched in China and has begun entering key overseas markets such as Eurasia and Kazakhstan, earning high praise from regional media for its outstanding capability, powerful performance and premium configurations.

Its debut in the Middle East marks a significant milestone in the TANK 700’s global rollout. As one of the world’s most influential off-road markets, the Middle East is poised to become a crucial driver in elevating TANK’s global presence.